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Twitter is Most Popular Social Media Platform for Businesses
Most businesses in UK favor Twitter over Facebook to interact with their customers, a new survey from Virgin Media Business has revealed. While this particular survey was restricted to UK only, Twitter...
View ArticleThird of Small Businesses use Social Media on a Daily Basis
As a social media and marketing consultant, I happen to meet all sorts of customers ranging from SOHOs (Small Office/Home Office), small businesses, aspiring startups to multinational corporations...
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Social Media Malware A Cause of Concern for Small Businesses
While social media is gaining increasing acceptance amongst small and medium-scale businesses, nearly a third of SMEs are concerned over its security concerns and claim to have experienced malware or...
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Social Media for Small Business – A Blessing in Disguise
One of my primary interests in the social media landscape is its application in small businesses. Being a veteran online marketer and a social media loyalist, I know that social media offers a...
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5 Steps to Locating Your Target Audience with Social Media
Locating and building a target audience is one of the biggest challenges for businesses pondering to take the plunge into the social media world. While building any audience is easy, it offers little...
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All You Need to Know About Small Business Saturday
[smartads] The holiday weekend has finally arrived. And there are a number of important social media lessons to be learnt. Yesterday, I wrote a post on how your business can make the most of social...
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The State of Social Media for Businesses in 2010 as We Head into 2011
SmartBrief Inc. and market research firm Summus, Ltd. have recently published the “The State of Social Media for Business 2010” report which discusses the impact of social media in today’s business...
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The Best of Year 2010 – Social Media Highlights of the Year
[smartads] The year 2010 is about to end and the whole world is eagerly looking forward to celebrate New Year as we step into 2011. It’s a good time to make your Social Media resolutions for year 2011...
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The 5 Biggest Social Media Challenges for Your Business in 2011
[smartads] Though social media has been around for several years, it’s still considered to be in an “evolving” state. Social media has transformed in the last couple of years and more changes are on...
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Social Media and Email Marketing to Gain Traction in 2011
[smartads] I have no doubt that year 2010 will always be remembered as a “defining moment” in the history of social media. Having said that, I strongly believe that year 2011 will see businesses push...
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3 Social Media Secrets inside Snow White’s Fairy Tale
Did you know “Snow White and the Seven Dwarfs” is one of the most successful Fairy Tales ever? It’s in the List of AFI’s 100 Years 100 Movies and ranks 34. Originally it was written by the German...
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Social Media Rise and Roadblocks In the Business World
Year 2010 was a transformational year for social media in the business world as Facebook and Twitter stamped their authority beyond doubt. I expect businesses to step up the ante on their social media...
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Social Media Must for Your Business
A decade back, social media was a lesser-known phenomenon. With time, it emerged as a handy online tool to keep in touch with friends and family over the internet. Wikis and blogs gained momentum but...
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Google+ Pages vs. Facebook Pages – Let The Battle Begin!
When Google+ launched, it was widely projected as the next big Facebook Killer. While that didn’t happen, Google did a remarkable job of exploiting Facebook’s weaknesses with innovative features such...
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2012 – The Year Social Media Bubble Will Eventually Burst
Ever since the beginning of New Year, I’ve heard the “social media bubble burst” claims several times so I couldn’t resist the temptation of writing a piece on it sooner than later. Social media...
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